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Showing posts from October 6, 2009

When A Perfume Customer Needs Some Guidance

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Anya's Garden Perfume Sampling Suggestion List I created a new card that I include when mailing out samples of my perfume. Realizing that a whiff of Fairchild could overwhelm the nose if the next whiff was a delicate perfume like Pan, I decided to create the card to guide my customers through a 'vertical flight' of scent intensity. Not saying Pan perfume is weak - it's not at all. It's cozy and musky and a cult favorite. It's longlasting and extremely wearable, too. It's just that on a scent intensity scale of 1 to 5, it's a 3 and Fairchild is a 4. Definitely a 4, bordering on a 5, which I reserve for Kaffir and StarFlower. The perfumistas on the Perfume of Life forum are chatting in a thread that was started today that touches upon this, comparing wine descriptives to perfume terms, so I joined in with the intensity factor, which I feel is very important. It's good to keep this in mind if you're visiting a perfume counter and have an array of p