Don't Panic About the Frankincense Panic! Let's Make Plans for Plantations, though! A tree grows in Miami!
!!!Debunking alert!!! - Joking with all the exclamation points, including those in the title of this blog, but c'mon, what an overwrought, slightly incorrect article we're talking about. In case you haven't heard, the perfumery media is buzzing with alarm over the doom and gloom article cited below. Who doesn't love Scientific American? Well, they posted an "EXTINCTION ALERT" (my caps, as a salute to the tabloid-type hype they incurred a few days before Christmas) on frankincense that has the perfume world alarmed. Repeating some rather scary stats from the Journal of Applied Ecology, everyone is now on edge that frankincense, the Biblical, historical iconic resin tree that has survived for thousands of years in some of the worst growing conditions on the plant, may only last another 50 years. I say baloney. The headline "Bad News for Christmas: Frankincense Future Uncertain" only adds to the sensationalist nature of this article, in a suppo...