This is a "Best Of" list, so I'll address one of the most important movements of the year- the growing public interest in independent artisan perfumery, including all natural/botanical scents. The Natural Perfumers Guild and its current president, Anya McCoy, made a huge contribution to educating the public and promoting the cause and concept of natural perfumery as a luxury product made of the finest ingredients by artists committed to creating beauty.
Between the Mystery Of Musk project and the Outlaw Perfumes initiative, McCoy and the Guild pushed several very small lines into the limelights and encouraged the creation of some of the most interesting and vibrant perfumes of recent years. Showing the world what a talented perfumer can achieve when freed from bureaucratic restrictions, I hope the Outlaws will forge a new path and inspire others to take a stand against IFRA. How awesome would it be?